How Will The FTC Affect Internet Marketing in 2010? The FTC (Federal Trade Commission) passed new regulations that will affect Internet Marketers in regards to the Guides Concerning the Use of Endorsements and Testimonials in Advertising section. The changes they’ve made affect bloggers and website owners who use testimonials or those with celebrities. If you’re [...]

Internet Marketing: Common Mistakes With an ever-growing base of Internet users and shoppers, internet marketing has acquired a position of utmost importance in the world of marketing. It is an extremely powerful tool for online marketers but its effectiveness depends upon the kind of approach taken towards it by a marketer. Most newcomers and even [...]

Just received an email (well about 40 actually) from squidoo about a change to their TOS. I have been expecting this for quite a while as squidoo has been consistently losing authority with google and it was only a matter of time. Look at it from Seth Godins point of view. His brainchild ruled the [...]